Inside Cable News

October 31, 2005

Cavuto interview…

The Milwaukee Journal Sentinel’s Tim Cuprisin has an interview with FNC’s Neil Cavuto…

Successful broadcasters make it look easy, appearing to talk directly to each viewer, rather than an audience of millions.

There’s usually a strategy behind their style, and Fox News Channel’s top business guy, Neil Cavuto, says he acts as if he is speaking to one person - one specific viewer.

“My wife,” he tells Inside TV & Radio. “She’s not a business enthusiast, but she’s a psychologist, so she has a very good read on people. If I can connect with her and not use jargon or big words with her, then I know I’ve connected.

“And when I lose her,” he says of his wife, Mary, “she’ll say, ‘This debate you got into on commodities with this one guy lost me.’ Then I know I’ve probably lost some other viewers.”

Filed under: Cable News, FOX News Channel - Spud

7 Comments »

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  1. Cavuto is the absolute best, bar none. A courages commentator in more ways than one. The very irregular, regular guy who takes jibes a runs with them, and run he can. Believe me, if more looked at life and business as Neil does we wouldn’t find our world in the fix it is now. Go Cavuto! Youre the MAN!

    Comment by Roger C. — October 31, 2005 @ 11:58 am

  2. I could not agree more, Roger. He reads those vicious emails he gets right along with the good ones and just laughs. O’Rielly could learn a thing or two from Neil.

    Comment by Sophia — October 31, 2005 @ 12:01 pm

  3. And talk about ratings! CNBC can only dream about getting the kind of ratings Cavuto gets.

    Comment by ITK — October 31, 2005 @ 12:30 pm

  4. I agree with you guys. Cavuto is so likeable and presents each topic in a way that is understandable to people at all levels of intellect. He’s the best!

    Comment by Missy — October 31, 2005 @ 2:41 pm

  5. You just can’t help but like Neil. He tugs at your heart.

    Comment by Cara — October 31, 2005 @ 3:39 pm

  6. Cavuto is all talk and NO NEWS.But then again so are all the programs on fnc.

    Comment by Anon — October 31, 2005 @ 6:02 pm

  7. Neil knows exactly how to balance a lot of business news with some general news, and he always finds the business angle to the general news. It’s a great hour.

    Comment by MM — October 31, 2005 @ 7:07 pm

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