Inside Cable News

November 28, 2005

Anybody got any spare anchors lying around?

New York Magazine’s David Blum writes about the anchor wars among the broadcast networks but somehow manages to inject Anderson Cooper into the discussion. If broadcast news is your thing, this article is a total must read…

Life is tough for television news anchors these days, especially the ones who aren’t Anderson Cooper. Even Cooper’s having it rough lately; at last count, he’s down to only three or four fawning media profiles a week.

Much as the news chiefs might not want to admit it, Anderson Cooper is the best hope for the future, with Klein the behind-the-scenes architect of his ascendancy. Other networks have inquired about Cooper’s status, only to be reminded that his ironclad CNN contract lasts two more years. No matter what he might say about the future of television news, Klein knows there will still be anchors five years from now; that’s why he’s banking so heavily on Cooper, while he still has him under contract. Two weeks ago, the 38-year-old CNN star began hosting the two-hour-long Anderson Cooper 360° every weeknight at 10 p.m., combining the passion of Edward R. Murrow and the pacing of MTV into a jazzy, if still low-rated, package. No one can afford to be content anymore with the idea of a gray eminence (CBS chairman Les Moonves’s famous “voice of God”) behind a desk anymore, unless he’s prematurely gray.

Filed under: Cable News, CNN - Spud

2 Comments »

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  1. Since I read in the New York Times about how poorly Anderson Cooper is doing since he took over the 10 PM time period on CNN, my guess is David Blum is looking for a holiday party invite from a member of the Vanderbilt family.

    Comment by Bill — November 28, 2005 @ 11:11 am

  2. AC’s numbers haven’t been all that great( but not terrible either) but apparently he’s losing less viewers after Larry King than Aaron Brown did and the in the 25-54 demo is doing quite well.

    Comment by anon — November 28, 2005 @ 6:13 pm

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