Weekend Ratings…
It’s a slow news day so far so here are last weekend’s numbers. MSNBC’s live news expansion so far has not caused people to switch over from HLN even though what’s presented on MSNBC from 12-4 on weekends is far more dynamic and interesting than anything canned HLN can churn out during that time.
Saturday
Total Day P2+
FNC 848,000
CNN 465,000
HLN 239,000
MSNBC 228,000
Total Day P25-54
FNC 217,000
CNN 153,000
HLN 94,000
MSNBC 90,000
Primetime P2+
FNC 905,000
CNN 540,000
MSNBC 275,000
HLN 144,000
Primetime P25-54
CNN 149,000
FNC 129,000
MSNBC 123,000
HLN 46,000
Sunday
Total Day P2+
FNC 688,000
CNN 356,000
HLN 212,000
MSNBC 201,000
Total Day P25-54
FNC 187,000
CNN 107,000
MSNBC 97,000
HLN 96,000
Primetime P2+
FNC 803,000
CNN 563,000
MSNBC 313,000
HLN 164,000
Primetime P25-54
FNC 203,000
CNN 171,000
MSNBC 131,000
HLN 83,000



Has anyone come up with a logical answer to why MSNBC consistently comes in third and fouth place?
Comment by Skippy — January 24, 2006 @ 7:07 pm
Skippy: Reputation.
Comment by Dude — January 24, 2006 @ 7:56 pm
Reputation is part but in terms of competing head to head with HLN, I think HLN is carried on more cable systems because it was there before MSNBC.
Comment by Spud — January 24, 2006 @ 9:49 pm
Hey Dude… where do you think that reputation comes from?
Comment by Skippy — January 25, 2006 @ 10:51 am
LOL that is SO pathetic that a repeat of the same news over and over and over and over and over again (on HLN) beats fresh daytime programming on MSNBC. Pathetic.
Comment by Anonymous — January 25, 2006 @ 11:12 am
Sad but true. They just can’t get out of the basement.
Comment by Anthony — January 25, 2006 @ 3:38 pm
Where can I find the viewership numbers for Fox and Friends Weekend show?
Comment by Lori Beck — February 21, 2006 @ 1:27 pm