Inside Cable News

March 30, 2006

Eisner: weak ratings…

The LA Times’ Scott Collins writes about “Conversations with Michael Eisner”’s less than auspicious start…

CNBC, owned by NBC Universal, has long struggled with its evening lineup, with previous talk shows starring magazine editor Tina Brown, tennis great John McEnroe and comedian Dennis Miller failing to build audiences.

But the Eisner debut was grim even by the network’s standards. Its lead-in, a repeat of comedian Howie Mandel’s game show “Deal or No Deal” from NBC, drew 518,000 viewers. That means that fewer than 1 out of 5 “Deal” viewers stuck around to see Eisner, an unusually low ratio.

Filed under: Cable News, CNBC - Spud

2 Comments »

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  1. “‘Conversations’ drew just 95,000 total viewers — including 39,000 in the key 25-to-54 age cohort — according to Nielsen Media Research.”

    Wow - 95K viewers. At this rate, Eisner is going to start making Donnie Doosh look pretty good.

    Comment by Skippy — March 30, 2006 @ 10:56 am

  2. I enjoyed it!

    Comment by jan — March 31, 2006 @ 1:56 pm

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