Thursday Numbers…
The Best of Imus hosted by Monica Crowley got beat by Robin and Company. Imus ususally beats that show pretty well so this is not a good sign. And I’ve heard MSNBC is supposed to continue with this “Best of” throughout August as long as Imus is on vacation.
August 3
P2+ Total Day
FNC - 981,000 viewers
CNN - 609,000 viewers
MSNBC - 245,000 viewers
CNBC - 155,000 viewers
HLN - 218,000 viewers
P2+ Prime Time
FNC - 1,767,000 viewers
CNN 992,000 viewers
MSNBC - 384,000 viewers
CNBC - 177,000 viewers
HLN - 322,000 viewers
25-54 Total Day
FNC - 286,000 viewers
CNN - 207,000 viewers
MSNBC - 103,000 viewers
CNBC - a scratch with 43,000 viewers
HLN - 87,000 viewers
25-54 Prime Time
FNC - 491,000 viewers
CNN - 323,000 viewers
MSNBC - 128,000 viewers
CNBC - 51,000 viewers
HLN- 86,000 viewers
Morning programs P2+ (25-54)
FOX & Friends - 965,000 viewers (363,000)
American Morning - 502,000 viewers (186,000)
Imus in the Morning - 180,000 viewers (68,000)
Robin & Co. - 200,000 (107,000)
6PM - P2+ (25-54)
Special Report with Brit Hume - 1,362,000 viewers (356,000)
Lou Dobbs Tonight - 878,000 viewers (318,000)
Tucker - 159,000 viewers (with a scratch 43,000)
Mad Money - 134,000 viewers (with a scratch 49,000)
Prime News - 200,000 viewers (93,000)
7PM - P2+ (25-54)
FOX Report with Shepard Smith - 1,230,000 viewers (361,000)
The Situation Room - 742,000 viewers (279,000)
Hardball - 294,000 viewers (126,000)
On the Money - 119,000 viewers (a scratch with 35,000)
Glenn Beck - 181,000 viewers (62,000)
8PM - P2+ (25-54)
O’Reilly Factor - 1,709,000 viewers (405,000) — (sub host Jon Kasich)
Paula Zahn Now - 911,000 viewers (293,000)
Countdown with Keith Olbermann - 414,000 viewers (131,000)
Fast Money - 167,000 viewers (with a scratch 29,000)
Nancy Grace - 513,000 viewers (106,000)
9 PM - P2+ (25-54)
Hannity & Colmes - 1,790,000 viewers (520,000)
Larry King Live - 966,000 viewers (245,000)
Scarborough Country - 333,000 viewers (97,000)
Mad Money - 161,000 viewers (67,000)
Glenn Beck - 187,000 viewers (a scratch with 46,000)
10 PM P2+ (25-54)
On the Record w/Greta Van Susteren- 1,801,000 viewers (548,000)
Anderson Cooper 360 - 1,099,000 viewers (432,000)
MSNBC Investigates - 406,000 viewers (155,000)
Donny Deutsch -204,000 viewers (58,000)
Nancy Grace - 266,000 viewers (108,000)
11 PM P2+ (25-54)
The O’Reilly Factor - 1,182,000 viewers (377,000)
Anderson Cooper 360 - 754,000 viewers (327,000)
Headliners & Legends - 292,000 viewers (128,000)
On the Money - a scratch with 83,000 viewers (a scratch with 24,000)
Showbiz Tonight - 324,000 viewers (106,000)
FNC’s numbers remain flat while CNN still see’s an increase in viewers. Hmmm….
Comment by Cable News Watcher — August 4, 2006 @ 11:50 pm
Countdown finishes fourth…again. Ouch!
Comment by Jack — August 5, 2006 @ 8:29 am
Why is anyone surprised? Why would anyone want to see re-aired interviews while they wake up? I’d rather take the perky Robin and Company covering ACTUAL news instead of the drab/lame “Best of…”
Comment by Anonymous — August 5, 2006 @ 8:40 am
Anonymous is correct. Plus, Imus doesn’t get such great ratings to begin with, so why would they expect that it would do well in repeats!
And CNW, while we know you have to take a shot at Fox each time you post, on what time frame are you basing your statement?
Comment by Missy — August 5, 2006 @ 1:04 pm
Hey Missy… Imus is one of MSNBC highest rated shows, and it often beats CNN’s American Morning. Get your facts straight, you moron. But then again, you’re probably watching the Today Showing, learning how to be get an eating disorder in time for the beach, or segments on how to train your husband. One thing about the “Best of Numbers,” the slimeballs at MSNBC will probably pull it this week and go back to silly news bunnies reading the headlines, which gets horrible ratings as well… At least the Best of Imus offers something different.
Comment by BigFoot — August 6, 2006 @ 5:02 pm