Inside Cable News

August 11, 2006

MSNBC’s Your Business premieres Sunday…preceeded by a half hour of Tucker…

MSNBC will be premiering Your Business on Sunday at 7:30 am ET. Since it’s a half hour show the network needed another half hour to fill the prior thirty minutes. ICN has learned that it will fill it with a half hour edition of “Tucker” at 7 am ET which I presume will be a weekend highlight show.

Filed under: Cable News, MSNBC - Spud

6 Comments »

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  1. Will it just be called “Tuc?”

    Comment by WestCoastBlogger — August 11, 2006 @ 11:30 pm

  2. Tucker has some great, wry funny moments!
    This should be good!

    Comment by cella — August 12, 2006 @ 11:42 am

  3. Wow!! Great idea MSNBC! Let’s put a show that NO ONE will watch together with a show that…no one watches!

    Comment by Anonymous — August 12, 2006 @ 11:51 am

  4. Even with low ratings, MSNBC is still able to command some pretty big name ads. Last time I watched FOX News, they constantly showed Sharper Image mini 2-minute infomercials in nearly all their commercials… the kind of commercials you’d expect to see in the wee early hours of the morning. So once again, ratings doesn’t mean ANYTHING. MSNBC/CNBC/NBC still make more money than FOX News ever will even with double the ratings. So the ratings is not an issue because they’re making money. FOX needs the ratings and that’s their ONLY claim to fame in the ad sales race… if their ratings ever go down, they’re finished… and Murdoc knows that… which is why he is threatening his employees and making their lives miserable. MSNBC with high ratings would help, but it’s not a crucial part of their business right now since they’re making more money in the long haul, without the ratings, then FOX News is… WITH the ratings.

    Comment by Nobody — August 13, 2006 @ 9:23 am

  5. So, Nobody, you contend that Fox News Channel’s ratings lead is, in essence, a mirage? A fraud?

    Comment by Bob — August 13, 2006 @ 2:12 pm

  6. Bob: “Nobody’s” entire post is a “fraud;” he (or she) provided no specifics on ad sales, or even when he (or she) saw the “Sharper Image” spots.

    And who is “Murdoc?”

    Comment by Ira — August 13, 2006 @ 10:25 pm

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