Friday’s Numbers…
HLN beat both MSNBC and CNN in the Primetime Demo Friday…
P2+ Total Day
FNC - 845,000 viewers
CNN - 460,000 viewers
MSNBC - 301,000 viewers
CNBC - 170,000 viewers
HLN - 245,00 viewers
P2+ Prime Time
FNC - 1,475,000 viewers
CNN - 653,000 viewers
MSNBC - 453,000 viewers
CNBC - 120,000 viewers
HLN - 472,000 viewers
25-54 Total Day
FNC - 268,000 viewers
CNN - 156,000 viewers
MSNBC - 135,000 viewers
CNBC - 51,000 viewers
HLN - 104,000 viewers
25-54 Prime Time
FNC - 322,000 viewers
CNN - 173,000 viewers
MSNBC - 179,000 viewers
CNBC - 52,000 viewers
HLN - 191,000 viewers
Morning programs P2+ (25-54)
FOX & Friends - 789,000 viewers (376,000),
American Morning - 409,000 viewers (142,000)
Imus in the Morning - 295,000 viewers (134,000)
Robin & Co. - 208,000 (96,000)
6PM - P2+ (25-54)
Special Report with Brit Hume - 1,282,000 viewers (331,000)
Lou Dobbs Tonight - 753,000 viewers (209,000)
Tucker - 265,000 viewers (123,000)
Mad Money - 224,000 viewers (a scratch with 42,000)
Prime News - 172,000 viewers (60,000)
7PM - P2+ (25-54)
FOX Report with Shepard Smith - 1,180,000 viewers (341,000)
The Situation Room - 611,000 viewers (218,000)
Hardball - 388,000 viewers (159,000)
On the Money - 147,000 viewers (a scratch with 30,000)
Glenn Beck - 302,000 viewers (113,000)
8PM - P2+ (25-54)
O’Reilly Factor - 2,020,000 viewers (387,000)
Paula Zahn Now - 617,000 viewers (188,000)
Olbermann - 493,000 viewers (170,000)
American Made - 120,000 viewers (a scratch with 33,000)
Nancy Grace - 688,000 viewers (255,000)
9 PM - P2+ (25-54)
Hannity & Colmes - 1,330,000 viewers (302,000)
Larry King Live - 736,000 viewers (164,000)
MSNBC Special - 366,000 viewers (142,000)
Mad Money - a scratch with 106,000 viewers (58,000)
Glenn Beck - 334,000 viewers (129,000)
10 PM P2+ (25-54)
On the Record w/Greta Van Susteren - 1,076,000 viewers (276,000)
Anderson Cooper 360 - 607,000 viewers (168,000)
MSNBC Investigates - 500,000 viewers (224,000)
Donnie Deutsch - 134,000 viewers (66,000)
Nancy Grace - 395,000 viewers (190,000)
11 PM P2+ (25-54)
O’Reilly Factor - 1,003,000 viewers (312,000)
Anderson Cooper 360 - 471,000 viewers (181,000)
MSNBC Special - 304,000 viewers (170,000)
On the Money - a scratch with 73,000 viewers (a scratch with 38,000)
Showbiz Tonight - 239,000 viewers (131,000)
“MSNBC beat CNN in the prime time demo again, due entirely to MSNBC Investigates handily besting the first hour of Anderson Cooper 360 in that category.”
Easily explained. No Anderson. John Roberts was subbing, yawn. I shut it off.
Comment by Arthur — September 18, 2006 @ 7:52 pm
HLN beat both MS and CNN/US in the demo. That’s bigger news.
Comment by Stud — September 18, 2006 @ 8:12 pm
DUH. Please no spin.
Comment by RGL — September 18, 2006 @ 8:19 pm
MSNBC’s 10 p.m. doc block hour beat all of their primetime programming. Ugh.
Comment by Goldfish — September 18, 2006 @ 8:51 pm
Egads. I totally missed that. I’ll have to redo my summary..
Comment by Spud — September 18, 2006 @ 11:14 pm
Was that the day they ran the same show twice in a row?
Comment by erljr — September 19, 2006 @ 11:13 pm