Inside Cable News

October 23, 2006

Friday’s Numbers…

On Thursday, Imus came within a whisker of beating American Morning in P2+ (it beat it in the Demo). On Friday, Imus did beat American Morning both in P2+ and the Demo.

Cable News Ratings for October 20, 2006

P2+ Total Day
FNC – 806,000 viewers
CNN – 427,000 viewers
MSNBC – 292,000 viewers
CNBC – 184,000 viewers
HLN – 237,000 viewers

P2+ Prime Time
FNC – 1,326,000 viewers
CNN – 541,000 viewers
MSNBC – 459,000 viewers
CNBC – 125,000 viewers
HLN – 416,000 viewers

25-54 Total Day
FNC – 266,000 viewers
CNN – 157,000 viewers
MSNBC – 118,000 viewers
CNBC – 75,000 viewers
HLN – 96,000 viewers

25-54 Prime Time
FNC – 346,000 viewers
CNN – 182,000 viewers
MSNBC – 158,000 viewers
CNBC – 65,000 viewers
HLN – 139,000 viewers

Morning programs P2+ (25-54)
FOX & Friends – 676,000 viewers (256,000)
American Morning – 319,000 viewers (125,000)
Imus in the Morning – 358,000 viewers (147,000)
Robin & Co. – 229,000 viewers (116,000)

6PM - P2+ (25-54)
Special Report with Brit Hume – 1,266,000 viewers (351,000)
Lou Dobbs Tonight – 886,000 viewers (279,000)
Tucker – 243,000 viewers (94,000)
Mad Money – 225,000 viewers (95,000)
Prime News – 161,000 viewers (54,000)

7PM - P2+ (25-54)
FOX Report with Shepard Smith – 1,346,000 viewers (400,000)
Situation Room – 562,000 viewers (182,000)
Hardball – 422,000 viewers (147,000)
On the Money – 124,000 viewers (68,000)
Glenn Beck – 259,000 viewers (101,000)

8PM - P2+ (25-54)
O’Reilly Factor – 1,737,000 viewers (342,000)
Paula Zahn Now – 510,000 viewers (165,000)
Countdown w/ Olbermann – 525,000 viewers (178,000)
Mike on the Money – a scratch with 77,000 viewers (a scratch with 34,000)
Nancy Grace – 549,000 viewers (147,000)

9 PM - P2+ (25-54)
Hannity & Colmes – 1,292,000 viewers (413,000)
Larry King Live – 609,000 viewers (211,000)
MSNBC Reports – 425,000 viewers (140,000)
Mad Money – 121,000 viewers (61,000)
Glenn Beck – 355,000 viewers (142,000)

10 PM P2+ (25-54)
On the Record w/Greta Van Susteren – 950,000 viewers (284,000)
Lou Dobbs Tonight – 502,000 viewers (171,000)
MSNBC Investigates – 427,000 viewers (157,000)
Donnie Deutsch – 178,000 viewers (99,000)
Nancy Grace – 345,000 viewers (128,000)

11 PM P2+ (25-54)
O’Reilly Factor – 822,000 viewers (298,000)
Broken Government – 355,000 viewers (170,000)
Headliners & Legends – 356,000 viewers (166,000)
Mike on the Money – a scratch with 78,000 viewers (57,000)
Showbiz Tonight – 296,000 viewers (144,000)

Filed under: Cable News, Ratings - Spud

3 Comments »

TrackBack: http://insidecable.blogsome.com/2006/10/23/3666/trackback/

  1. One day CNN might figure out their choice in anchors was POOR for this morning show.

    Comment by Terance — October 23, 2006 @ 6:44 pm

  2. Somehow I can’t picture Klein with that type of humility.

    Comment by Steve — October 23, 2006 @ 6:52 pm

  3. DANG! When’s the last time F and F had numbers that low?

    Comment by Stud — October 23, 2006 @ 11:25 pm

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