Monday’s Numbers…
FNC had double the average total viewership during primetime. CNN’s Broken Government special last night pulled down the largest Demo number for the network’s primetime lineup, beating Larry King Live. Imus beat American Morning for the second day in a row in both P2 and P25-54 categories.
P2+ Total Day
FNC – 825,000 viewers
CNN – 494,000 viewers
MSNBC – 307,000 viewers
CNBC – 180,000 viewers
HLN – 210,000 viewers
P2+ Prime Time
FNC – 1,642,000 viewers
CNN – 819,000 viewers
MSNBC – 454,000 viewers
CNBC – a scratch with 112,000 viewers
HLN – 331,000 viewers
25-54 Total Day
FNC – 278,000 viewers
CNN – 182,000 viewers
MSNBC – 130,000 viewers
CNBC – 64,000 viewers
HLN – 88,000 viewers
25-54 Prime Time
FNC – 440,000 viewers
CNN – 308,000 viewers
MSNBC – 165,000 viewers
CNBC – a scratch with 46,000 viewers
HLN – 130,000 viewers
Morning programs P2+ (25-54)
FOX & Friends – 712,000 viewers (291,000)
American Morning – 356,000 viewers (134,000)
Imus in the Morning – 357,000 viewers (169,000)
Robin & Co. – 211,000 viewers (96,000)
6PM - P2+ (25-54)
Special Report with Brit Hume – 1,179,000 viewers (352,000)
Lou Dobbs Tonight – 916,000 viewers (300,000)
Tucker – 349,000 viewers (129,000)
Mad Money – 228,000 viewers (107,000)
Prime News – 142,000 viewers (70,000)
7PM - P2+ (25-54)
FOX Report with Shepard Smith – 1,345,000 viewers (427,000)
Situation Room – 743,000 viewers (253,000)
Hardball – 467,000 viewers (166,000)
On the Money – 256,000 viewers (103,000)
Glenn Beck – 243,000 viewers (111,000)
8PM - P2+ (25-54)
O’Reilly Factor – 2,301,000 viewers (546,000)
Broken Government – 772,000 viewers (316,000)
Countdown w/ Olbermann – 669,000 viewers (249,000)
Conversations w/ Eisner – 177,000 viewers (67,000)
Nancy Grace – 410,000 viewers (145,000)
9 PM - P2+ (25-54)
Hannity & Colmes – 1,449,000 viewers (452,000)
Larry King Live – 906,000 viewers (315,000)
Scarborough – 533,000 viewers (186,000)
Mad Money – a scratch with 80,000 viewers (a scratch with 26,000)
Glenn Beck – 267,000 viewers (114,000)
10 PM P2+ (25-54)
On the Record w/Greta Van Susteren – 1,175,000 viewers (323,000)
Lou Dobbs Tonight – 779,000 viewers (294,000)
MSNBC Investigates – 158,000 viewers (60,000)
Donnie Deutsch – a scratch with 79,000 viewers (a scratch with 44,000)
Nancy Grace – 316,000 viewers (132,000)
11 PM P2+ (25-54)
O’Reilly Factor – 1,220,000 viewers (449,000)
Broken Government – 534,000 viewers (220,000)
MSNBC Investigates – 289,000 viewers (177,000)
Conversations w/ Eisner – a scratch with 42,000 viewers (a scratch with 21,000)
Showbiz Tonight – 212,000 viewers (137,000)
Conversations w/ Eisner – 177,000 viewers (67,000)
Heh, the show didn’t scratch for a change.
And as for the morning shows, I STILL can’t believe CNN is sticking with that snoozefest also known as the O’Briens. Not only are they BORING, they sit in such a depressing set, and the program drags along for 3 hours. When will Klien see that he needs to shake things up at AM…NOW!
Comment by Anonymous — October 24, 2006 @ 7:44 pm
I didn’t start out as an Imus fan but he has the most interesting guests from journalism and politics. He gets a-listers and he has an entire roster of them every single day. The entertainers he has on lean too country for me but I’ve become a huge fan of the show, I prefer it over the network morning shows now in fact.
Comment by Alison — October 24, 2006 @ 9:46 pm
Wow. Gretas demo numbers, aren’t looking to good lately.
Comment by JustStatinMyOpinion — October 25, 2006 @ 1:54 pm