November Numbers: Program Ranker…
Here is the November program ranker…
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Here is a spreadsheet of November 2006 vs. November 2005 ratings for the cable news channels…
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FNC is noting its numbers for November and highlighting its viewer retention in the aftermath of the 2006 Midterms…
FOX NEWS CHANNEL RETAINS LARGEST SHARE OF AUDIENCE POST MIDTERM ELECTIONS
CNN and MSNBC Witness Most Severe Audience Erosion
FOX News Channel (FNC) continued its dominance throughout the month of November 2006, retaining the most viewers since the midterm elections, while MSNBC and CNN were unable to sustain their election gains, according to Nielsen Media Research.
Since November 7th, CNN and MSNBC’s audience have lost nearly two-thirds of their total day audience, down 61% and 60% respectively, while FNC retained 56% of its Election Day viewers. In Primetime, the drop off was more severe with CNN losing 75% of its audience and MSNBC hemorrhaging 77%, while FNC retained 40% of its viewers.
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CNN is noting its numbers for November and highlighting gains for Lou Dobbs Tonight, Glenn Beck, The Situation Room, and the 2006 Midterms…
CNN Posts Double Digit Growth in November While FNC Declines
Lou Dobbs Tonight and The Situation Room deliver highest numbers of the year
Lou Dobbs Tonight up 73% in P25-54–more than any show on CNN or FNC
Glenn Beck on HLN is the fastest growing show in all of cable newsCNN Nov. 06 vs. Nov. 05
CNN posts growth across the board with double digit gains every hour in the coveted P25-54 demo.
Total Day
CNN up 15% in P2+ (516k vs. 449k) and up 44% in P25-54 (186kvs. 129k)
FNC down -12% in P2+ (780k vs. 889k) and up 14% in P25-54 (261k vs. 228k)Prime (M-F)
CNN up 19% in P2+ (958k vs. 802k) and up 50% in P25-54 (318k vs. 212k)
FNC down -17% in P2+ (1636k vs. 1977k) and up 12% in P25-54 (465k vs. 414k)
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Deal or No Deal re-airings are really inflating CNBC’s primetime numbers. It turned in over 1 million viewers last night placing it firmly in 2nd behind FNC at 8pm. Here’s what I don’t understand. Bearing in mind that I’ve never watched the show on NBC, I don’t know how these viewers are finding the show on CNBC. Is NBC advertising the CNBC re-air on NBC? Whatever the reason, they’re apparently only interested in that show because they left en masse when Mad Money re-aired at 9pm.
Cable News Ratings for November 28, 2006
P2+ Total Day
FNC – 783,000 viewers
CNN – 497,000 viewers
MSNBC – 278,000 viewers
CNBC – 225,000 viewers
HLN – 222,000 viewers
P2+ Prime Time
FNC – 1,690,000 viewers
CNN – 964,000 viewers
MSNBC – 485,000 viewers
CNBC – 437,000 viewers
HLN – 453,000 viewers
25-54 Total Day
FNC – 245,000 viewers
CNN – 185,000 viewers
MSNBC –105,000 viewers
CNBC – 86,000 viewers
HLN – 96,000 viewers
25-54 Prime Time
FNC – 414,000 viewers
CNN – 331,000 viewers
MSNBC – 167,000 viewers
CNBC – 195,000 viewers
HLN – 165,000 viewers
Morning programs P2+ (25-54)
FOX & Friends – 711,000 viewers (313,000)
American Morning – 393,000 viewers (182,000)
Imus in The Morning- 249,000 viewers (99,000)
Robin & Co. – 212,000 viewers (118,000)
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Shepard Smith is now in Jordan for FNC anchoring coverage of President Bush’s trip there…
It’s ten PM here in Amman, Jordan where something is awry, as historic talks were set to take place between President Bush, King Abdullah of Jordan and the Prime Minister of Iraq. Now those three way talks are cancelled. The President’s first meeting with the Iraqi leader will now be tomorrow. Air Force One landed here about three hours ago, word of changes came almost immediately and seemed a surprise to at least some in the President’s entourage
Lost Remote interviews The Situation Room’s Internet Reporter Jackie Schechner. It’s an audio only interview…
GM Dan Abrams’ memo to MSNBC staffers on the November ratings…
You did it again! Congratulations to everyone on another blockbuster month for the newly energized and surging MSNBC! For the total day we were up a whopping 44% in the key demographic and 25% with total viewers compared with November 05. Competitively, this was our best month since February 02! In prime time, we were up more than any other cable news network: up 70% in the demo, and 47% among total viewers. That earned us our best competitive position in prime time since November 01 and made us the 2nd fastest growing channel on all of cable. And once again, Countdown beat CNN for the month in the key demographic.
We also got off to a great start for the month of December (those ratings began Monday). In prime time on Monday, we beat CNN by 29% in the key demographic. In fact, for 11 hours on Monday we bested CNN and beat Fox for three hours.
Its official, we are on a roll.
Let’s keep it going!
Dan
FNC has reached an agreement with the NCTC (National Cable Television Cooperative) the network announced this afternoon…
FOX News Channel (FNC) and the National Cable Television Cooperative (NCTC) have reached a multi-year agreement to continue carrying the number one news network to more than 3 million of their subscribers, announced Tim Carry, Senior Vice President of Affiliate Sales for the network. Financial terms were not disclosed.
In making the announcement, Carry said, “We’re proud to renew out partnership with the NCTC and look forward to continuing to be a part of their systems’ dynamic line-up.”
MSNBC announced this afternoon that Tom Brokaw and John Edwards will be joining Chris Matthews for two Hardball College Tour stops at Fordham University and the University of North Carolina…
MSNBC’s “Hardball with Chris Matthews” continues its hugely popular “Hardball College Tour” this December with two special guests, NBC News Special Correspondent and former “NBC Nightly News” Anchor and Managing Editor Tom Brokaw and former senator, former vice presidential nominee, and prospective 2008 presidential candidate John Edwards.
Brokaw will join Chris Matthews at Fordham University on Monday, Dec. 4 for a live show at 5:00 p.m. (ET), repeating at 7:00 p.m. (ET). Edwards will join Matthews at the University of North Carolina at Chapel Hill on Monday, Dec. 11 for a live show at 5:00 p.m. (ET), repeating at 7:00 p.m. (ET). In keeping with the “Hardball College Tour” tradition, both shows will take place before a live audience where students will have the opportunity to ask questions.
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Cable News Ratings for Monday November 27, 2006
P2+ Total Day
FNC – 734,000 viewers
CNN – 473,000 viewers
MSNBC – 305,000 viewers
CNBC – 146,000 viewers
HLN – 226,000 viewers
P2+ Prime Time
FNC – 1,374,000 viewers
CNN – 753,000 viewers
MSNBC – 429,000 viewers
CNBC – a scratch with 89,000 viewers
HLN – 429,000 viewers
25-54 Total Day
FNC – 231,000 viewers
CNN – 144,000 viewers
MSNBC –137,000 viewers
CNBC – 55,000 viewers
HLN – 121,000 viewers
25-54 Prime Time
FNC – 381,000 viewers
CNN – 175,000 viewers
MSNBC – 220,000 viewers
CNBC – a scratch with 40,000 viewers
HLN – 212,000 viewers
Morning programs P2+ (25-54)
FOX & Friends – 742,000 viewers (240,000)
American Morning – 347,000 viewers (140,000)
Imus in The Morning- 346,000 viewers (160,000)
Robin & Co. – 198,000 viewers (117,000)
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Cable News Ratings for Sunday November 26, 2006
P2+ Total Day
FNC – 484,000 viewers
CNN – 352,000 viewers
MSNBC – 282,000 viewers
CNBC – a scratch with 101,000 viewers
HLN – 209,000 viewers
P2+ Prime Time
FNC – 513,000 viewers
CNN – 451,000 viewers
MSNBC – 453,000 viewers
CNBC – 139,000 viewers
HLN – 213,000 viewers
25-54 Total Day
FNC – 184,000 viewers
CNN – 134,000 viewers
MSNBC – 116,000 viewers
CNBC – a scratch with 43,000 viewers
HLN – 90,000 viewers
25-54 Prime Time
FNC – 160,000 viewers
CNN – 132,000 viewers
MSNBC – 160,000 viewers
CNBC – 57,000 viewers
HLN – 66,000 viewers
Mother Jones’ Sridhar Pappu has a profile of CNN’s Lou Dobbs…
Perhaps more than his peers, Dobbs has used cable’s niche messaging and agitated viewers to refigure the role of news anchor. While Brian Williams may, in gross numbers, have more viewers, Dobbs’ daily interpretation of the news flickers more brightly both on the 13-inchers sitting next to microwaves as supper’s being readied, and on the flat-screens tucked into offices on the Hill.
“One of our goals at CNN is to reassert our primacy in political coverage,” says Jon Klein, the network’s president. “If you think of political coverage, you typically think of Washington-based political reporting. But here’s Lou, in New York, primarily doing stories on the heartland, on the impact of policies on ordinary Americans, and that’s filtering back to Washington.”
“That’s profound,” Klein adds. “It shows you something about the power media can have away from the centers of power. That’s one of Lou’s strengths. He speaks to the people and he also speaks to the influencers.” By design, Dobbs’ show offers little in the way of token rebuttal. He has no use, he says, for “he said, she said” journalism, the kind that has reporters scrambling for an opposing quote five minutes before a story goes to the copydesk. His journalism is a driven, singularly focused, advocacy sort that doesn’t have the time or the patience to toss in a throwaway statement from an opposing think tank.
Needless to say, such fervor is not necessarily shared by his peers. Men like Reese Schonfeld, the former CNN executive who hired Dobbs, call his focus, or overfocus, on illegal immigration a “one-trick pony.” Likewise, Mike Wallace, who likes Dobbs and his program, told me, “He has a fixed and predictable and occasionally excessive preoccupation with broken borders and immigration.”
The New York Observer’s Rebecca Dana writes in a must read about the behind the scenes PR campaign for Nancy Grace after the Melinda Duckett suicide…
Ms. Cordasco sent an e-mail to print reporters in the Florida region, a copy of which was read to The Observer over the phone. In it, she wrote that Ms. Grace “will be going to Leesburg to search for Trenton Duckett with his father Josh …. Josh and the local police have asked Nancy to come down in order to bring the national spotlight back on the case. In addition, the police want to give Nancy special access to their helicopters, etc. Nancy has already made two trips to Florida to investigate the missing-child case and assist in the search efforts on her own.”
“A lot of the media feels like we coordinated our efforts around Nancy Grace and her show coming to Florida,” said Capt. James Pogue of the Marion County Sheriff’s Department. “And honestly, that is not the truth. What happened, it had nothing to do with Nancy Grace coming to town and doing all that. Our objective was to get Trenton Duckett’s face back on national TV so that the world would know who Trenton Duckett was, what he looked like, so they would start looking for him again.”
On Nov. 22, Lauren Ritchie, a columnist for the Orlando Sentinel, pounced on Ms. Cordasco’s talking point. “Just so the truth is known, Leesburg police did not invite Grace to come here, and when questioned about it, the public-relations firm backed away from that claim,” she wrote.
Ms. Ritchie also noted that there were no police helicopters to borrow anyway.
The piece caused an uproar at CNN and Headline News. “There were certainly some people pretty upset over here,” said one high-level network source.
UPDATE: It would probably help if I included the link (sigh)…
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