November Numbers: CNN…
CNN is noting its numbers for November and highlighting gains for Lou Dobbs Tonight, Glenn Beck, The Situation Room, and the 2006 Midterms…
CNN Posts Double Digit Growth in November While FNC Declines
Lou Dobbs Tonight and The Situation Room deliver highest numbers of the year
Lou Dobbs Tonight up 73% in P25-54–more than any show on CNN or FNC
Glenn Beck on HLN is the fastest growing show in all of cable newsCNN Nov. 06 vs. Nov. 05
CNN posts growth across the board with double digit gains every hour in the coveted P25-54 demo.
Total Day
CNN up 15% in P2+ (516k vs. 449k) and up 44% in P25-54 (186kvs. 129k)
FNC down -12% in P2+ (780k vs. 889k) and up 14% in P25-54 (261k vs. 228k)Prime (M-F)
CNN up 19% in P2+ (958k vs. 802k) and up 50% in P25-54 (318k vs. 212k)
FNC down -17% in P2+ (1636k vs. 1977k) and up 12% in P25-54 (465k vs. 414k)
Lou Dobbs Tonight Delivers Highest Numbers of the YearLou Dobbs Tonight is up 39% in P2+ (960k vs, 692k) and up 73% in P25-54 (300k vs. 173k). November was most watched month of the year.
The Situation Room Posts Outstanding Gains in All Three Hours vs. Prior Year
4p is up 16% in P2+ (676k vs. 585k) and up 47% in P25-54 (205k vs. 139k)
5p is up 16% in P2+ (688k vs. 592k) and up 69% in P25-54 (216k vs. 128k)
7p is up 14% in P2+ (749k vs. 657k) and up 50% in P25-54 (262k vs. 175k)HLN Glenn Beck
Glenn Beck is up 120% in P2+ (319k vs. 145k) and up 155% in P25-54 (148k vs. 58k). Beck’s ratings gains are the largest of all cable news networks.
Election 2006
On Election Day, Nov. 7, CNN was No. 1 in Total Day and Prime Time P25-54.
Prime (8-11p)
P2+/P25-54
CNN 2971k/1330k
FNC 3060/1253
MSNBC 1949/893The ratings wins continued on Wednesday, November 8, when CNN ranked #1 in both P2+ and the P25-54 demo, winning nearly every hour from 10a to 3a.
CNN.com
In October 2006, CNN ranked first with the highest Share of Online News among all Current Events and Global News sites, claiming 14% of all news usage, while second ranked Yahoo! News had a 12% share and third ranked MSNBC had a 10% share. In October, CNN ranked ahead of MSNBC on reach basis (17.5% vs. 16.8%, respectively). Source: Nielsen//NetRatings Home/Work Panel (October ‘06)
For Election 2006 coverage, CNN ranked #1 in Share of Online News on an average daily basis during November 7th and 8th. CNN registered over 185 million page views on November 8th, setting a daily record in 2006. CNN served 7.1 million free videos streams on November 7th and 8th. (Sources: Nielsen//NetRatings Custom Data 11/7/06 & 11/8/06, Internal Log Files - Webstats Worldwide)
CNN generated nearly 1.6 billion page views, and registered 27.6mm Home/Work Unique Users during October 2006. This is the highest reach registered for CNN in over 4 years. (Sources: Page Views - Internal Log files - Webstats, Unique Users - Nielsen//NetRatings Home/Work usage data October ‘06).



M-F? We can tell that CNN doesn’t think much of weekends by what they offer viewers, but cable news is 24/7. Weekends matter and weekend ratings matter. CNN is once again leaving information out to suit their needs. Not only are they untrustworthy, they’re not very good at it.
Comment by TT — November 29, 2006 @ 8:06 pm
I don’t recall ever seeing ratings data for weekends in the monthly program rankers.
Comment by Anon — November 29, 2006 @ 8:25 pm
TT, I guess they should use the term “24/5″. That’s what I used to think of MSNBC, when they went all tape every weekend.
Anyway, glad to see Dobbs and Beck doing so well. Especially Beck!!!!!
Comment by Missy — November 29, 2006 @ 8:36 pm
TT, just can’t take the fact fnc declined can ya…how funny! Who’s whinning now? Anyway, ever see the numbers for the weekend? TVN posts the program by program numbers and there are numerous times in prime-time CNN out does FNC. Now we wait for the FNC PR machine to kick in and try to put a positive spin by ignoring its network’s numbers by mention the others in their press releases.
Comment by Harry Smith — November 29, 2006 @ 9:14 pm
There you are again, Harry Smith/Stud/Cable News Watcher.
Whacha doin on blogs other than your own? I noticed ICN beat you to the punch on the real news of the day: MSNBC and CNN loses most of their viewers after election night.
Comment by Craig — November 30, 2006 @ 12:26 am
So wait, when FNC does something like this it’s spin, but not when CNN does it?
Comment by OverHere — November 30, 2006 @ 10:55 am
TT, TVNewser has data up which includes weekends and CNN did gain in both total viewers and demo. FNC dropped in total viewers and although they did gain in key demo not nearly as much as CNN gained in that category.
Comment by Anon — November 30, 2006 @ 2:52 pm