Thursday’s Numbers…
CNBC came in 2nd in the primetime Demo and MSNBC came in 5th. The Fox Report had the 2nd highest priemtime Demo number (O’Reilly was first). The distance between The Situaton Room and Harball was closer than normal at 7pm. Nancy Grace’s repeat beat 360 in the Demo at 10pm.
Cable News Daily Ratings for March 22, 2007
P2+ Total Day
FNC – 850,000 viewers
CNN – 467,000 viewers
MSNBC – 332,000 viewers
CNBC – 310,000 viewers
HLN – 255,000 viewers
P2+ Prime Time
FNC – 1,751,000 viewers
CNN – 741,000 viewers
MSNBC –598,000 viewers
CNBC- 668,000 viewers
HLN – 536,000 viewers
25-54 Total Day
FNC – 240,000 viewers
CNN – 147,000 viewers
MSNBC – 116,000 viewers
CNBC –118,000 viewers
HLN – 104,000 viewers
25-54 Prime Time
FNC – 385,000 viewers
CNN – 197,000 viewers
MSNBC – 174,000 viewers
CNBC – 222,000 viewers
HLN – 183,000 viewers
Morning programs P2+ (25-54)
FOX & Friends – 795,000 viewers (304,000)
American Morning – 387,000 viewers (134,000)
Imus in the Morning– 318,000 viewers (115,000)
Robin & Co. – 119,000 viewers (58,000)
6PM - P2+ (25-54)
Special Report w/ Brit Hume- 1,164,000 viewers (321,000)
Lou Dobbs- 809,000 viewers (193,000)
Tucker Carlson- 213,000 viewers (83,000)
Mad Money- 245,000 viewers (90,000)
Prime News- 205,000 viewers (52,000)
7PM - P2+ (25-54)
FOX Report with Shepard Smith – 1,171,000 viewers (389,000)
Situation Room – 633,000 viewers (176,000)
Hardball – 530,000 viewers (164,000)
On the Money – a scratch with 114,000 viewers (a scratch with 34,000)
Glenn Beck – 282,000 viewers (101,000)
8PM - P2+ (25-54)
O’Reilly Factor – 2,243,000 viewers (487,000)
Paula Zahn– 575,000 viewers (177,000)
Countdown w/ Olbermann – 732,000 viewers (190,000)
Fast Money – a scratch with 86,000 viewers (a scratch with 36,000)
Nancy Grace – 767,000 viewers (226,000)
9 PM - P2+ (25-54)
Hannity & Colmes– 1,374,000 viewers (308,000)
Larry King Live – 883,000 viewers (203,000)
Scarborough Country- 621,000 viewers (179,000)
Deal or No Deal– 959,000 viewers (315,000) ** Ran from 9pm-11pm
Glenn Beck – 370,000 viewers (105,000)
10 PM P2+ (25-54)
On the Record w/ Greta Van Susteren- 1,636,000 viewers (361,000)
Anderson Cooper- 764,000 viewers (210,000)
MSNBC Special- 441,000 viewers (154,000)
Nancy Grace – 471,000 viewers (219,000)
11 PM P2+ (25-54)
The O’Reilly Factor– 1,117,000 viewers (355,000)
Anderson Cooper- 405,000 viewers (159,000)
MSNBC Special- 352,000 viewers (167,000)
Mad Money– 146,000 viewers (a scratch with 43,000)
Showbiz Tonight – 468,000 viewers (240,000)
Wow what a messed up night!
Comment by Anonymous — March 23, 2007 @ 9:54 pm
Deal or No Deal from 9-11 kind of screwed things up.
Comment by Randy — March 23, 2007 @ 10:15 pm
Randy: What screwed things up at 9pm was a new episode of “Grey’s Anatomy.”
Comment by Ira — March 23, 2007 @ 11:56 pm
Ira, I really dont think the Grey’s Anatomy screwed it up. If anything, its basketball.
Comment by Randy — March 24, 2007 @ 12:29 am
No matter what the circumstance, and with all due respect with Joe Scarborough, when Paula Zahn can’t beat Scarborough Country every night of the week, CNN needs to take notice and consider making a change. I would guess that Zahn isn’t the problem but rather the format/content, but getting beat by Scarborough Country is taking a big shot in the ratings gut.
Comment by FishOil — March 24, 2007 @ 1:00 am
Scarborough’s number surprised me. He did very well thursday night, as MSNBC generally did from 7-9.
Comment by Randy — March 24, 2007 @ 1:36 am
Randy:
So you call another 3rd place night in THE DEMO a good showing?
Comment by eddiebear — March 24, 2007 @ 11:23 am
“Scarborough’s number surprised me. He did very well thursday night, as MSNBC generally did from 7-9.”
Randy, we know it’s your hero’s channel and all, but they finished in 3rd place at 7, 3rd place at 8, and 4th place at 9. Is that really doing “very well”?
Comment by bigred — March 24, 2007 @ 11:39 am
Randy: Any prime time show that gets at least an 11 or 12 rating impacts the cable news numbers.
I haven’t yet seen these Thursday night network numbers but last Thursday night (3/15) NCAA basketball only got a 6.2 while Grey’s Anatomy scored a 14.6 (23 share).
Comment by Ira — March 24, 2007 @ 1:14 pm
Ira, Grey’s is on 22 thursday in the year. So that would mean that most thursdays from november to may, thursday would be a messed up night. That is why I think it just makes more sense for basketball to take additional viewers away, because its is on from 7-11.
And bigred. Yes, I realize that MSNBC didnt do well compared to the other networks, but scarborough did very well for himself last night. It doesnt matter how much I like MSNBC and how much you hate them, his number was above normal, and thats it.
Comment by Randy — March 24, 2007 @ 1:44 pm
So Olby got third place again this week.
What happen to that firm grip he had on second place?
Comment by puck — March 24, 2007 @ 8:15 pm
What has happened to AC .. he has been finishing 3rd or worse in the demo most nights
Comment by Chet — March 24, 2007 @ 9:34 pm
Actually puck, He finished 2nd for the week, since Friday’s numbers are not out yet. He finised with 687,250 viewers for the week and a demo of 211,000. Nancy Grace finished with 651,250 viewers and a demo of 203,000. Paula Zahn finished with 544,750 viewers and a demo of 183,500. That looks to me puckhead like Keith finished 2nd for the week. Don’t make statements unless you can back them up.
Comment by Randy — March 24, 2007 @ 10:29 pm
Randy - I go away for a week, and you’ve changed into a new person. You’re using facts and making sense. Are you a different Randy?
Paula Zahn - There aren’t any Zahn fans on ICN; at least none that I’ve seen. She is onlymentioned when she is behind Countdown and/or Nancy Grace. The fact is, she averages pretty close to the other two contenders for 2nd place. If you average the three from March 2006 to March 2007, it’s a dead heat in both total and demo.
One thing it seems nobody ever mentions is that she is up against the National Enquirer and the editorial page. FNC considers Cavuto, Gibson, O’Reilly, and Hannity and Colmes to be there editorial page; and the rest of the day the rest of the newspaper. Zahn attempts to be objective (though her bleeding heart shows itself ocasionally); and objectivity is just not as exciting as her competition.
Comment by erljr — March 25, 2007 @ 12:05 pm
There shouldn’t be a there there. Please take it out and imagine “their” there.
Comment by erljr — March 25, 2007 @ 12:08 pm
From what I have seen lately of Paula Zahn, she has fallen behind the other two in the ratings. You cant average numbers from a year ago with numbers from this month. Im sure KO’s number have increased a ton since then. Not to mention, well, that was a year ago. I would have love to see how Nancy Grace’s number without Anna Nicole. Nancy Grace must have been the only person who actually cheered her death.
Speaking about Fox’s editorial page. it is pretty hard to deny Fox and Friends as being part of the editorial page. What you just said though is why some of us honestly believe that MSNBC is more fair than Fox. With the people you just listed, it is a 3-1 advantage for conservatives. And on H&C, the show is really just what Hannity wants to talk about, and Colmes having to defend himself. On MSNBc, the editorial Page is Matthews, Tucker, Scarborough and Olbermann. It is an even 2-2, and the surprising think about Matthews, is that many on the left seem to hate him.
Comment by Randy — March 25, 2007 @ 1:48 pm
You or I can spin the numbers in numerous ways to prove anything we want, Randy. The newschannels themselves do it all the time. I predict the 2007 (Jan.1st-Dec.31st) three way race for 2nd place will end in a virtual tie. You note Nancy Grace’s temporary surge in her numbers; she has had other good months in the past year,and she will have more good months this year, whenever there is an Anna Nicole-like story in the news.
I agree that F&F has become more political. E.D. used to balance things out, but now there are three conservatives. It also makes the conversation less interesting.
Comment by erljr — March 25, 2007 @ 3:03 pm
I disagree. I think Nancy and KO will be in a virtual tie, but Paula Zahn will be back in second. This was the first week in awhile she actually showed any signs of life, and still finised in fourth for the week.
Comment by Randy — March 25, 2007 @ 5:34 pm
Randy– You keep mentioning that NG would be lower in the ratings.. there’s always something like this going on (murder, kidnapping, etc.) that she will cover.. and people will watch! get with it!
Comment by Chet — March 25, 2007 @ 10:03 pm
Randy: Update. The broadcast TV ratings from last Thursday night:
Grey’s Anatomy 14.3/22 share; NCAA Basketball Championship Regional Semifinal 6.9/11.
Conclusion: Grey’s Anatomy is hurting all of the 9pm ET cable shows.
Comment by Ira — March 26, 2007 @ 12:34 pm
Ira, again, Grey’s Anatomy is always on, so it wouldnt really “mess up” things as was previously stated. Because Grey’s Anatomy airs 22 times from October to May, Grey’s wouldnt mess up anything, because that would be what a normal Thursday looks like anyway. The reason I say the NCAA would have more of an effect, was because it isnt always on like Grey’s is.
Comment by Randy — March 26, 2007 @ 3:40 pm
Randy: Let’s revisit the Thursday night ratings when both “Grey’s Anatomy” and “CSI” are in reruns and you’ll see the cable numbers at 9pm ET will be much higher than last week.
BTW, I was surprised that TVNewser posted an item expressing amazement that Greta Van Susteren had a larger audience that Hannity and Colmes for three nights last week.
Surely a blogger from Maryland would know that on two nights there was “Amercian Idol” with “Grey’s Anatomy” on the other.
Comment by Ira — March 26, 2007 @ 7:56 pm