CNN is noting its Demo gains for The Situation Room…

CNN’s Situation Room with Wolf Blitzer topped long-running shows FNC’s Neil Cavuto and MSNBC’s Chris Matthews in March, claiming the #1 spot for political news on cable at 4p and 5p in P25-54.

4pm:
The Situation Room - 195k up 52%
Your World - 172k down 8%
Tucker - 92k up 44%

5pm:
The Situation Room - 195k up 51%
Big Story - 189k up 6%
Hardball - 120k up 26%

CNN programs soar— the only cable news net to post double digit gains in both Q1 and March 2007 every hour from 9a-12m.

March 2007

9a - CNN Newsroom up 22% 165k vs. 135k
10a - CNN Newsroom up 54% 183k vs. 119k
11a - CNN Newsroom up 34% 166k vs. 124k
12p - Your World Today up 25% 150k vs. 120k
1p - CNN Newsroom up 45% 154k vs. 106k
2p - CNN Newsroom up 41% 154k vs. 109k
3p - CNN Newsroom up 52% 163k vs. 107k
4p - The Situation Room up 52% 195k vs. 128k
5p - The Situation Room up 51% 195k vs. 129k
6p - Lou Dobbs Tonight up 46% 249k vs. 171k
7p - The Situation Room up 34% 214k vs. 160k
8p - Paula Zahn Now up 17% 165k vs. 141k
9p - Larry King Live up 11% 266k vs. 240k
10p-12m - Anderson Cooper 360 up 20% 226k vs. 188k

Q1 2007

9a - CNN Newsroom up 26% 180k vs. 143k
10a - CNN Newsroom up 47% 191k vs. 130k
11a - CNN Newsroom up 36% 171k vs. 126k
12p - Your World Today up 35% 151k vs. 112k
1p - CNN Newsroom up 48% 164k vs. 111k
2p - CNN Newsroom up 48% 172k vs. 116k
3p - CNN Newsroom up 53% 178k vs. 116k
4p - The Situation Room up 44% 197k vs. 137k
5p - The Situation Room up 52% 202k vs. 133k
6p - Lou Dobbs Tonight up 65% 257k vs. 156k
7p - The Situation Room up 46% 227k vs. 156k
8p - Paula Zahn Now up 17% 183k vs. 156k
9p - Larry King Live up 25% 302k vs. 242k
10p -12m - Anderson Cooper 360 up 24% 251k vs. 203k

Headline News Attracts More Viewers in March than BOTH FNC and MSNBC in demo.
Headline News beats FNC in P25-54 cumulative audience for the fourth time, continues to top MSNBC.

P25-54
CNN 28,507,000
HLN 25,006,000
MSNBC 24,958,000
FNC 24,426,000

P2+
CNN 63,316,000
FNC 55,851,000
HLN 52,238,000
MSNBC 51,314,000

Showbiz Tonight Delivers Highest P25-54 Demo since launch
202k vs. 94k up 115%

Headline News Wins Demo Over MSNBC at 6p, 10p and 11p in March
Prime News with Erica Hill 101k up 53%
Tucker 90k down19%
HLN Advantage 12%

Nancy Grace at 10p 223k up 55%
MSNBC Docs/Olbermann Replay 162k
HLN Advantage 38%

Showbiz Tonight 202k up 115%
MSNBC Docs 179k
HLN Advantage 13%