CNN is noting its August ratings…
August 2007 is CNN’s Best Month Since September 2005 in M-Su Prime
God’s Warriors Wins Prime Demo Every Night It Airs
Anderson Cooper 360 10p Hour has Best Delivery since Launch in Both P2+ and P25-54
Larry King Live at 9p Has Best Delivery since September 2005 in P2+
CNN Reaches 13.5 Million More Viewers than FNC in August
HLN’s Robin & Co. Beats MSNBC’s Morning Joe in Both Total Viewers and Demo in August
In August, viewers turned to CNN for the breaking news and signature programming, giving the network its best M-Su Prime for the month since Hurricane Katrina in September 2005.
CNN’s unprecedented three-part documentary series God’s Warriors eclipsed the competition every night it aired from 9-11p.
This month Anderson Cooper 360 at 10p had its best deliveries in both P2+ and P25-54 since its time-period launch in November 2005 and Larry King Live at 9p posted its best delivery this month in P2+ since September 2005.
In August, CNN had its greatest reach this year, posting its largest P2+ reach advantage over second-place FNC in four years (September 2003). CNN is watched by more people, on more platforms and in more places than any other network.
CNN 71,313,000 (23% advantage over FNC)
Headline News’ signature programs Glenn Beck, Nancy Grace and Showbiz Tonight posted double-digit gains in P2+ and P25-54 in August from 9-11pm.
9p Glenn Beck up 17% in P2+ (343k vs. 294k) and up 18% in P25-54 (119k vs. 101k)
10p Nancy Grace up 21% in P2+ (388k vs. 320k) and up 28% in P25-54 (166k vs. 130k)
11p Showbiz Tonight up 38% in P2+ (331k vs. 240k) and up 27% in P25-54 (142k vs.112k)