FBN TV Ad…
Eat The Press’ Rachel Sklar has a TV ad for FBN airing in the NY Market. Note: Don’t give too much emphasis to the ad being on MSNBC. The networks have no control over local operator ads…
Update: What I wrote earlier was not entirely accurate. The issue of one network’s ads airing locally on another network’s channel is called local avail. The issue is that the money didn’t go to MSNBC — the money went to the cable operator — Time Warner in this case.
Hey, all is fair in love and war. That’s the nature of the beast. As long as Fox is paying the enemy, why not?
Comment by RGL — October 4, 2007 @ 5:39 pm
FOX paid TimeWarner for local ad time. Some of that obviously ended up on MSNBC… you’ll probably see them on CNBC and CNN at some point but the money isn’t going to NBC, it’s going to TimeWarner/Comcast/Cablevision, etc.
Comment by Nobody — October 4, 2007 @ 5:53 pm
Interesting that such a widely quoted blogger as Sklar couldn’t tell the difference between a local and national spot. Almost always, the local spots occur at the same time every half hour.
Around here (Comcast) I’m now seeing local ads for CNBC on FNC!
Comment by Ira — October 4, 2007 @ 7:34 pm
Plus Sklar didn’t even know that the commercial could be seen on the FBN page under promo. They had to record part of it lol.
Comment by Lurker — October 4, 2007 @ 10:58 pm
I remember when I was working in New York a few years back that CNBC ads frequently turned up on CNN and CNNfn - and that was on Time Warner Cable. I never quite got over the irony of that.
Comment by Simon — October 5, 2007 @ 7:18 am
Simon & Nobody: Around here, the local spots for a cable network are usually linked to a sponsor. For example: “Larry King, brought to you in part by Joe’s Tires.”
Comment by Ira — October 5, 2007 @ 12:11 pm
FBC ads are running nearly non-stop all day on CNBC for those in NYC not on Time-Warner, but on RCN. It’s on nearly every commercial break. I can’t imagine 30 Rock/Englewood being too happy with what FBC paid RCN to do.
Comment by mmm — October 5, 2007 @ 6:47 pm