Inside Cable News

November 30, 2007

Cramer re-ups with CNBC…

Variety’s John Dempsey writes about Jim Cramer’s new deal…

Cramer will not only continue to host the nightly hourlong “Mad Money w/Jim Cramer” at 6 EST but produce and host four primetime specials a year on the NBC broadcast network.

Sources say that Fox Business expressed strong strong interest in hijacking Cramer even though Fox News had fired him three years ago but that he wasn’t tempted to ankle CNBC, where he began the nightly “Mad Money” series in March 2005.

As part of his over-all deal, Cramer will write columns for CNBC.com and continue periodically to take the “Mad Money” series on the road to colleges across the U.S. He also appears on the “Stop Trading” segment of the afternoon “Street Signs” series and shows up occasionally as a guest analyst on the “Today” show.

An FBN executive with knowledge of the situation told ICN, “FBN never expressed any interest in Cramer and there were no discussions with his agent. We were approached by Jim about coming here and we turned him down given Mad Money lacks ratings and he was fired from FNC.”

The executive added, “Dempsey’s sloppy reporting has become industry fodder at this point – it’s clear he’s past his prime.”

Filed under: Cable News, CNBC - Spud

4 Comments »

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  1. Is this for real? LOL

    Did Jim want to come to FBN before or after the trash talking? or it could be a ploy to get CNBC to pay up.

    FBN is good for CNBCer’s. Bet Kernen negotiated a great deal. Wish he was on in the mornings with Alexis Glick. Barnes is too cheesy. Wonder what kind of deal Liz Claman got. That was the best get for FBN. That 3 hour block is great.

    Comment by Lurker — November 30, 2007 @ 1:42 pm

  2. I think Jim Cramer is just awful.

    Comment by Terance — November 30, 2007 @ 1:52 pm

  3. CNBC has improved a lot in the last 6 months and I suspect it is because of the FBC. Competition usually makes all the players better and I think it is now demonstrated in Business news reporting. Nowadays, the positive people at CNBC like Kernen, Kudlow, Herera and Griffeth seem to get a lot more demonstrated respect and network attention. Most of the other dreary negative pessimists seem to be toning it down. Also, CNBC’s Gasparino reports have been hard hitting and excellent reporting of breaking news. I’m a Fox fan but FBN will have to pick up the pace to gain more of my viewing time. FBN needs more authoritative hard hitting pithy personalities added to their ranks like Liz to gain share and loyalty. Also compared to FBC, CNBC does a much better job in the music, graphics and glitz of its presentation. Most of FBC morning and daytime shows seems a little slow and under energized. In my opinion, FBC needs some back ground trading floor noise (make it sound busy and energized) and a much snappier presentation. So thanks CNBC, for improving and good luck to FBC.
    Would love to hear what the other Business news viewers think.

    PS: I’ve seen less of that new deal liberal John Harwood on CNBC which is a real plus. Maybe I’m watching FBN and Liz when he is reporting. Now I have a choice.

    Comment by Steve L — November 30, 2007 @ 2:42 pm

  4. hold on, I have to stop laughing. okay.

    i’m sure jim cramer is crying over his new cnbc deal, and inconsolable over his shattered dreams of giving up his today show appearances for the mike and juliet show.

    Comment by Dre — November 30, 2007 @ 4:55 pm

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