Thursday’s Numbers…
CNN’s Heroes gala came in fourth in the Demo, behind CNBC’s Deal or No Deal…
Cable News Daily Live Ratings for December 6, 2007
P2+ Total Day
FNC – 967,000 viewers
CNN – 500,000 viewers
MSNBC – 325,000 viewers
CNBC – 255,000 viewers
HLN – 216,000 viewers
P2+ Prime Time
FNC – 1,871,000 viewers
CNN – 572,000 viewers
MSNBC- 700,000 viewers
CNBC – 304,000 viewers
HLN – 306,000 viewers
25-54 Total Day
FNC – 267,000 viewers
CNN – 162,000 viewers
MSNBC – 98,000 viewers
CNBC – 79,000 viewers
HLN- 85,000 viewers
25-54 Prime Time
FNC – 381,000 viewers
CNN – 184,000 viewers
MSNBC – 255,000 viewers
CNBC – 134,000 viewers
HLN –90,000 viewers
Morning programs P2+ (25-54)
FOX & Friends – 932,000 viewers (262,000)
American Morning- 483,000 viewers (131,000)
Morning Joe – 258,000 viewers (83,000)
Morning Express w/ Meade- 246,000 viewers (124,000)
6PM - P2+ (25-54)
Special Report with Brit Hume – 1,495,000 viewers (310,000)
Situation Room- 840,000 viewers (249,000)
Tucker Carlson- 330,000 viewers (68,000)
Mad Money – 254,000 viewers (72,000)
Prime News- 259,000 viewers (72,000)
7PM - P2+ (25-54)
FOX Report with Shepard Smith – 1,559,000 viewers (356,000)
Lou Dobbs – 782,000 viewers (222,000)
Hardball – 471,000 viewers (153,000)
Kudlow & Company- 235,000 viewers (a scratch with 46,000)
Glenn Beck – 278,000 viewers (75,000)
8PM - P2+ (25-54)
O’Reilly Factor- 2,582,000 viewers (464,000) LSD: 2,606,000 viewers (478,000)
Larry King Live–510,000 viewers (149,000) LSD: 511,000 viewers (149,000)
Countdown w/ Olbermann – 958,000 viewers (355,000) LSD: 1,027,000 viewers (409,000)
Fast Money- 198,000 viewers (66,000) LSD: 198,000 viewers (66,000)
Showbiz Tonight: Heroes – 272,000 viewers (62,000) LSD: 272,000 viewers (62,000)
9 PM - P2+ (25-54)
Hannity & Colmes- 1,721,000 viewers (358,000)
CNN Hereos- 567,000 viewers (197,000) **Ran from 9-11:45PM ET
Live w/ Dan Abrams – 751,000 viewers (236,000)
Deal or No Deal- 521,000 viewers (208,000)
Glenn Beck- 339,000 viewers (75,000)
10 PM P2+ (25-54)
On the Record w/ Greta Van Susteren- 1,310,000 viewers (321,000)
MSNBC Special- 393,000 viewers (173,000)
Donny Deutsch- 193,000 viewers (127,000)
Nancy Grace – 333,000 viewers (137,000)
11 PM P2+ (25-54)
O’Reilly Factor- 1,105,000 viewers (414,000)
MSNBC Special – 324,000 viewers (126,000)
Mad Money– a scratch with 88,000 viewers (a scratch with 52,000)
Showbiz Tonight: Heroes – 198,000 viewers (55,000)
Looks like Dan finally decided to hold on to KO’s lead in, though he could have been aided by people not giving a hoot about CNN’s heroes thing.
Comment by randy — December 7, 2007 @ 8:18 pm
What part about ‘broadcasted around the world’ someone dont understand?
I was watching CNN Heroes at CNNI yesterday. We need more people like them. World is full of sh%t…
Comment by Rodrigo — December 7, 2007 @ 8:21 pm
Lou Dobbs – 782,000 viewers (222,000)
I noticed Christine Romans was filling in last night..
Comment by Terance — December 7, 2007 @ 8:35 pm
CNN Heroes was outstanding. I’m disappointed more people didn’t tune in .It’s their loss because it was a truly inspirational tribute.
Comment by myview — December 7, 2007 @ 8:44 pm
I guess Klien must have seen those HORRID ratings before he made this comment to TVN today:
“Klein says Heroes will be a winner no matter what the ratings are.”
The awards show was good, but I can see why no one would want to watch — it was LONGGGG and kinda boring at times to. It would have been better suited for a weekend airing or something. Friday’s ratings are going to be a disaster, considering this program is being re-run the day after.
Comment by Anonymous — December 7, 2007 @ 8:49 pm
Klein is right with that comment. “Heroes” was an excellent program, the people honored and their stories were amazing. It’s unfortunate that most viewers choose to tune into junk shows like what MSNBC airs. I hope CNN continues to do programs like “Heroes” regardless of the ratings.
Comment by Marty — December 7, 2007 @ 9:01 pm
Come on Spud, be fair - why such a “leading” negative for HEROS? Awards programs skew old. It beat Deal in 2+ at 9PM and beat everything except FOX News at 10PM and 11PM in both 2+ and Adults 25-54 - you can use the average against the whole time period block as well as look at the program hour by hour - which was not supplied.
At 9PM - with Dan Abrams, well there are some people who want to watch the Holloway case arrest release instead of average people being heros. Their choice. But this program was not about ratings, no cable news channel would devote 2 and 1/2 hours of prime time knowing full well the ratings would not be strong, if they were after ratings. It was the first time for the broadcast and all awards programs need to build each year for viewership and celeb participation. Regardless of the underlying agenda, it was well produced, spotlighted some “good” that is being done around the world; and during a strike that has put the industry in the tank, I was surprised at the talent they were able to get. Also it is not easy in December with all of us in the industry being “wooed” every which way with talent appearances, film screenings with Q&A’s with actors and receptions so we can see and vote on films before the Christmas break to get anyone to leave LA.
Comment by TV Colleague — December 7, 2007 @ 9:10 pm
Is it possible to get hour by hours for the 9 to 11 for Heroes?
Comment by Anonymous — December 7, 2007 @ 10:02 pm
why the negative lead line….fnc feeds him the crap to post. what he would do without fnc pr i dont know.
Comment by Me — December 7, 2007 @ 11:23 pm
Well, and also if I average on a straight time period basis, 9PM-12MD all channels, HEROS beats everyone except Fox News. Any way one looks at the program, there are some very strong positives. And, it is fair to average blocks of time periods, just not usually done by this researcher as the programming varies so greatly. But if one wants to look at 9P-12MD, one can in television ratings research.
9P-12MD, Adults 25-54:
CNN: 197,000
MSNBC: 178,000
CNBC: 129,000
HN: 89,000
Same holds true for 2+ also. In fairness, CNN did well in production and the ratings.
Comment by TV Colleague — December 7, 2007 @ 11:36 pm
Me… I’d like to see your evidence. I’d hate to think it’s your paranoia that’s inspiring these claims.
Comment by ImNotBlue — December 8, 2007 @ 2:07 am
#8 Since HEROS was what we call “coded” as a full program, Nielsen would not issue an hour by hour. When a program is coded as one continuous program, it is considered in the ratings the average over the full block of time. Internally, yes, any Nielsen subscriber can pull a run of hour by hour, (or 15 minute by 15 minute) but there would be really no reason it issue it that way as it is considered one full program. CNN coded it a full program, because it was, so the same ratings would come up in each hour. It was rated for the full airing including its overrun. One can do a special run, but I just don’t think it is a program the other channels would necessarily go to all that time and effort to issue negative statements.
It’s a pretty strong number considering how long it aired.
Comment by TV Colleague — December 8, 2007 @ 12:42 pm