In what is probably a byproduct of the cuts to NBC News, The Hollywood Reporter’s Kimberly Nordyke writes about the merging of the MSNBC Creative Service department into the East Coast NBC Agency which will now called NBC Agency Productions.
NBC has reorganized the NBC Agency East Coast with the integration of MSNBC Creative Services, resulting in the promotions of David Lipsius and Val Nicholas to vp posts.
In addition, the NBC Agency has integrated the expanded NBC Agency Film and Video production unit, which is being renamed NBC Agency Prods., and in-house video and sound units NBC Agency Sound and Music.
As part of the reorganization, Lipsius has been upped to vp operations at NBC Agency East Coast, while Nicholas has been promoted to vp business development.
Lipsius, who was senior director of operations, will expand his duties to include overseeing the new larger organization as well as NBC Agency Prods., which produces and shoots productions for all of NBC Universal.