I had heard about this ad for a few weeks but had never seen it until now. HLN is running an ad claiming that more people tune in to it per month than either MSNBC or FNC. The sole stat it mentions is that in 2007 25 million people per month, of the P25-54 Demographic, watched HLN, which is more than either MSNBC or FNC. Sounds like HLN is taking a page out of its mother network’s playbook and is tossing out CUME numbers to make itself look good.
December 26, 2007
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