HLN gets into the CUME war?
I had heard about this ad for a few weeks but had never seen it until now. HLN is running an ad claiming that more people tune in to it per month than either MSNBC or FNC. The sole stat it mentions is that in 2007 25 million people per month, of the P25-54 Demographic, watched HLN, which is more than either MSNBC or FNC. Sounds like HLN is taking a page out of its mother network’s playbook and is tossing out CUME numbers to make itself look good.
It’s been kinda interesting seeing that commercial, but it is true, right? I could believe it since the network is essentially the defacto station when you just want rolling headlines or Nancy Grace cutting someones head off.
Comment by Chris (clind) — December 26, 2007 @ 7:33 pm
Ah, the cable news wars… as hot as ever.
“Everyone else is watching us, why not you?—Cable News Commercial
Comment by Aaron — December 27, 2007 @ 3:14 am
All ya really have to do is compare HLN & FNC’s commercials to see what time it is! Translation: FNC might be well ahead of everyone else, but ya sure wouldn’t know it by the “nickel & dime” sponsors.
Comment by Terance — December 27, 2007 @ 8:09 am