Inside Cable News

January 18, 2008

Thursday’s Numbers…

HLN beat MSNBC last night in the Demo. It beat CNN as well. Nancy Grace beat Countdown in the Demo as well and had a big (for her) P2+ number as well. Countdown cracked 1,000,000 Total Viewers last night. O’Reilly once again ruled the night…

Daily Live+SD Ratings for January 17, 2008

Primetime
FNC
CNN
MSNBC
HLN
CNBC

Total Day
FNC
CNN
MSNBC
HLN
CNBC

Mornings (6-9AM)
FNC
CNN
MSNBC
HLN
CNBC

P25-54
453,000
266,000
223,000
267,000
73,000

P25-54
294,000
186,000
102,000
130,000
78,000

P25-54
239,000
136,000
74,000
83,000
51,000

P2+
2,073,000
910,000
648,000
628,000
288,000

P2+
1,044,000
544,000
309,000
285,000
310,000

P2+
763,000
371,000
238,000
202,000
170,000

6PM
Special Report
The Situation Room
Tucker
Prime News

7PM
Fox Report
Lou Dobbs
Hardball
Glenn Beck

8PM
The O’Reilly Factor
CNN Election Center
Countdown with Keith Olbermann
Nancy Grace

9PM
Hannity & Colmes
Larry King
Dan Abrams Live
Glenn Beck (R)

10PM
On the Record with Greta Van Susteren
Anderson Cooper 360
MSNBC Doc
Nancy Grace (R)

11PM
The O’Reilly Factor (R)
Anderson Cooper 360
MSNBC Doc
Showbiz Tonight

P25-54
386,000
211,000
118,000
136,000

P25-54
392,000
304,000
160,000
242,000

P25-54
598,000
223,000
313,000
424,000

P25-54
384,000
260,000
202,000
201,000

P25-54
377,000
314,000
155,000
195,000

P25-54
491,000
239,000
153,000
193,000

P2+
1,471,000
657,000
282,000
302,000

P2+
1,634,000
932,000
474,000
428,000

P2+
2,895,000
712,000
1,000,000
931,000

P2+
1,824,000
1,003,000
548,000
534,000

P2+
1,500,000
1,014,000
396,000
466,000

P2+
1,280,000
590,000
424,000
408,000

Filed under: Cable News, Ratings - Spud

10 Comments »

TrackBack: http://insidecable.blogsome.com/2008/01/18/8742/trackback/

  1. I am overwhelmingly disappointed in Olbermann’s third place finish. I guess we can no longer call him “Solid Second Keith”. To think it was Nancy Grace peddling the same smut made famous by Fox News that resulted in her strong second place finish.

    Nancy, I make the same challenge I made to Fox News. Let us see you keep your viewers tuned in for a two weeks on a case of an ugly murdered black woman.

    Comment by elmonica — January 18, 2008 @ 8:42 pm

  2. Man, >Tucker got beat by Prime News.
    Spud, put the CNBC prime numbers up please.
    I am sure >Tucker was probably 5th.
    So, what?
    It’s a loyal base of watchers.
    Big night for Big Bill.
    Countdown @ the 7 digit mark.
    Woah, Nancy. Who got killed?

    Comment by Aaron — January 18, 2008 @ 8:49 pm

  3. Get a grip Elmo-they won’t even cover an ugly white woman who is missing, let alone a minority.

    Comment by Alison — January 18, 2008 @ 9:42 pm

  4. Elmo and Ali: If the murdered black woman was a Marine, ugly or not, and was murdered by another Marine who disappeared, it would be covered.

    And covered

    And covered

    Comment by Ira — January 18, 2008 @ 11:07 pm

  5. #4 - doubt it.

    Military on military murder isn’t all THAT unusual - military bases are communities like any other, with their soap operas, domestic violence and feuds. It was the eight-months pregnant and first missing before being discovered dead and the rape accusation that threw this one into hyperspace.

    Comment by Arthur — January 18, 2008 @ 11:23 pm

  6. msnbc should do this just once exspand hardball to
    - 2hrs (5 and 6)
    - 3hrs (5, 6 and 7) reason he never shuts up and never has enough time to get through his points etc

    then try with tucker
    - lead in to countown (this would be in comp with shep and i do belive lou dobbs)

    - or if all else fails expand harball to 3hrs then have tucker come after countown or live with dan abrams

    Comment by Don — January 19, 2008 @ 3:18 am

  7. Artie: Disagree.

    Marine on Marine (not just “ordinary” military) crime and Astronaut love triangles will always transcend race.

    Comment by Ira — January 19, 2008 @ 1:28 pm

  8. I’m not saying the victim’s race was important - I’m saying it was her rape accusation against the suspected killer and the pregnancy (and the fact that the Marines seemed to be treating her accusation like a joke) that hyped the coverage.

    Comment by Arthur — January 19, 2008 @ 2:55 pm

  9. Would it be possible to see some line graphs showing total viewer trends compared for each cable channel? By week or month for the last year or two. This is how you measure the success or lack of success of the managers business and editorial strategies. That is the type of information management is probably looking at to make future decisions. This also might change our perceptions.

    Comment by Steve L — January 19, 2008 @ 3:04 pm

  10. I had to laugh at your views of Fox. They may repeat things but at least we know it is the truth and reported fairly, something the other cable news channels are sorely lacking.
    No agenda with them.

    Comment by Pat — January 21, 2008 @ 12:33 pm

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