Schonfeld on the New Hampshire primary numbers…
Reese blogs about the numbers for the week of the New Hampshire primary…
The usual disclaimer: week-to-week results don’t count, except when they indicate something else.
More than 900,000 more Americans watched cable news in Primetime last week than in the week before. Fox was the third most watched of all ad supported cable networks, moving up from sixth place from the week before, and CNN went from twenty-third to thirteenth. MSNBC dropped two slots while HLN moved up from thirty-ninth to thirty-first. For the second straight week, CNN edged Fox News in the 18-34 demographic, but both averaged over a hundred thousand viewers. Younger folks seem to be paying far more attention to the primaries than they are to the usual Primetime talkers. Market share remains consistent, but last week HLN did break into double digits in all categories—low double digits, but still double digits.
